1.24.2010

Sunday Rants and Opinions


Cleaning your studio is like peeling an onion and finding gold inside.  Sundays are more routine for me than weekdays.  I get up, drink coffee and read the New York Times.  They I read Michael Johnston's blog, The Online Photographer.  Then I go to masters swim practice and we swim hard for an hour and a half.  I meet the family at our favorite bakery and hash over the week with the same friends we've shared our Sunday mornings with for going on fifteen years.

In the afternoon I either write or prepare the studio for the upcoming work week.  Today it was all about the studio prep.  I'm photographing an ad campaign for a regional utility this coming week and I wanted to make sure everything was ready.  That means testing cameras, charging batteries and making sure I have model releases, snacks and enough horizontal space for props and client stuff.  It also means I finally have to deal with stacks of prints and boxes of negatives that overflow onto the main floor.

I can't stand to just tidy up a stack of prints and toss them in a century box.  For some reason I have to go through and look at all of them. And when I do one or another catch my eye.  Today this one of my friend, Lou, stood out.  So I plucked it from the stack and put it next to the monitor so I could look at it for a while.  Why do some prints make you sit up and take notice on some days while other prints nudge you for attention on other days?

It's Spring-like today in Austin.  The highs were near 70(f).  There was a stiff breeze for most of the day.  People were out in shorts.  People were all over downtown.  I associate this image with Spring.  But I think the aspect that caught me was the print itself.  This was printed on the last of my graded Ilfobrom paper made by Ilford a long time a go.  It's a thick, double weight fiber stock and it's a classic glossy surface that's been air dried.  The print was selenium toned and archivally processed.  It's probably the tenth or eleventh sheet in the process.  We used to test a lot in the darkroom.  The print took a while to make because I used a semi transparent aperture device under the enlarging lens to blur the edges and corners.  And the device was very imprecise.  You had to wiggle it around a lot to get the look you thought you wanted.  You couldn't stop down the enlarger lens too much or the clear plastic edges of the aperture blades would start to come vaguely into focus.

I was also captivated by the edges of the print.  You can buy plug-ins for Photoshop that will approximate corners like this and I wonder if anyone who never printed in a darkroom really understands what the edges are all about.  At the risk of boring darkroom veterans I'd like to explain.  When we bought negative carriers for our enlargers we had to buy a negative carrier for each format of film we used.  Nearly all of them were cut out to be just fractionally smaller than the actual frame in the same way that camera viewfinders, for the most part, show slightly less than the full frame.  If you wanted to include all the image you had to get a file and fileout the edges of the negative carrier to show the edges of the film.  Everyone filed in a different way.  It was a craft project with not need for absolute accuracy.

Over time it became the style to cut your carriers wide enough so that you could read the edge print of the film when you made your prints.  Your negative carrier was uniquely yours.  No one else's was filed in exactly the same way.  Just as no one else agitated film during development in exactly the same way. Now the addition of frame lines in post production is largely a meaningless application, separated from it's need and it's meaning.

After the print was washed for an hour or so,  and more or less supervised through the wash process so that the paper didn't stick to the side of the washer and retain some future staining potential,  it was  scrapped dry with something that resembled a windshield washer and then place face down on a mesh screen to air dry.  The air drying left the prints with gentle bends and curves and and slight curls.  So, when the print was totally dry you'd place it under a stack of same sized prints and let time and gravity flatten it out.

No matter how careful a darkroom worker you were there were always dust spots that had to be attended to.  We'd mix up different colors of Spot Tone dye until we could match the selenium toned color of the black and white image and then we'd carefully pick up just the slightest touch of dye with a triple zero spotting brush and carefully work from the center of the tiny spot to the outside edges, working with tiny dots to make a whole tone that was an indistinguishable part of the whole fabric of the print.

Only at this point, when you'd made an investment of time somewhere in the range of four to five hours, would you have perhaps one or two prints that really made your heart sing and your eyes come alive.

It's a bit frustrating now to show work.  The venue seems always to be the computer screen.  The file, a scan from a negative or a digital camera capture.  But there's so much more to see on the prints.  My friend, Keith is working with an Epson 3880 these days and he brings along amazingly good prints when we meet for coffee.  His work is among the first I've seen (and believe me, I've seen plenty of inkjet work over the years) that captures the feeling of the darkroom.  His tonalities are great and his profile and printing are impeccable.  But there is something missing.  It's the imperfections that made hand printing in the darkroom what it was.  Just as we are subtly put off by a perfectly symmetrical face we are put off by perfect grain.  No matter that a stochastic screening method was used.  We cognitively see the regularity of the process and it annoys us that it's so reproducibly, relentlessly perfect.

That's what dawned on me today.  The imperfections are the surprise, the subtle humanizing of art.  The imperfections are loved for the same reason a child's primitive drawing is so special:  because no two will ever be entirely the same.  The one print you have is the only print just like it.

Not all prints fall into this category.  It's not that prints are magic just because they were printed in a darkroom.  But prints that required work;  required burning and dodging and blurring and diffusing (just in parts and just for short segments of the total time) were done with human hands and the inconsiderately inacccurate metronome of our minds and the swish of our hands.  And no matter how hard we might try those prints are unique.  And unique is what appeals to minds that are inundated with perfectly manufactured everything.

I propose that the next time you really want to show off your skills and your vision you do so with some righteous skin in the game.  Take this challenge:  Pick your favorite dozen digital images or film images and make the best print of each one you can possibly make.  Burn it where it begs to be burned and dodge it with the subtlety of of a surgeon.  Print it on the surface you know will bring the image into its best light.  Print it with some border around  the edges.  Give people something to hold onto while they hold it in front of their eyes.  Make it as large or small as the image demands.  Not everything has to compete in size with Gursky or the hyper-realists.  Some images are graceful at 4x5 inches and painfully dissected at 4x5 feet.

Then take these majestic prints and show them to people in areas where the light is neat and clinical.  Does it work? Was the idea and intention well thought out?  Does the subject beg you to linger and stare.  This is what good printing does.  But it all starts with an image that pushes you to do the process.

Let's be honest, if you know you're going to throw something up on Flickr, and Flickr is going to compress the image and smush around with the sharpness.  And the size means that the image won't show off anything subtle or detailed.  And you know people are going to look at them the same way they eat candy, but on a screen that's probably not nearly as well calibrated as yours,  then you really don't have much incentive to do the whole deal and commit to making the process work the same way you would if you were presenting 16 by 20 inch prints.  You WILL see cracks in your technique at that print size.  You will confront what artists have confronted for years when they had to commit to a process that invited detailed and lingering inspection.  You will care what you put on the paper in a totally different way.

This is not a rant about the difference between film and digital.  It's a rant about the difference between craft and convenience.  Between a home video and a movie.  Between toaster strudel and a real breakfast.  I know that the web lets you share your work all over the world. But it only lets you share at a level that may not show your skill and vision.  This is merely a test.  Make the big print and then show it to yourself.  At some point you will begin to have a whole new appreciation for quality.  And you may grow a new and more sophisticated audience rather than the routine, "Nice capture!  I'd have used a fill light on the other side to even out that girl's face!"

So I found the print and put it up on the wall next to my monitor and then I looked at the scan that I included above.  Do you remember when television sets had physical depth and most were about 20 inches diagonally?  And then you went out to see a movie?  And the sheer size and profoundly better production values hit you right between the eyes?  It's a lot like that.

The return of photographers.  I spend most Sunday afternoons walking around downtown Austin and enjoying the rhythm of the city.  When Austin was younger and photography was profoundly different more people carried around their Nikons and Canons and Olympuses and made art as part of their daily routine.  Everywhere you turned someone had their camera.  For months now the streets have been solitary.  Not a photographer anywhere.  But today I crossed paths and intersected with tons of photographers.  It was near sunset and couples were toting tripods,  shooting peeling walls and each other.  Reveling in photography.  And it was affirming to see.  It meant people had turned off their distractions and made a decision to be visually enchanted.  And to peel the onion.  And to look for a little bit of gold.

1.22.2010

Shooting White on White. How I do it........


I've written before about shooting stuff for Zachary Scott Theater, here in Austin, Texas.  I've been doing it for 17 years and I'm still having fun.  We shoot three major categories of photographs.  The first is set up shots to be used in marketing pieces to promote current and upcoming productions.  The second category are the "running shoots".  These are reportage style shoots that take place during the final dress rehearsal.  The third category are the shoots I do for the season brochures.  These are marathon sessions where we shoot to a concept that will be used throughout the year as both the theater's branding image and thematic leitmotif.  The images here are from the first category.  General promotion for a show.

Shown in these images is the cast of "Altar Boys", a really fun musical comedy.  But I'm presenting them here in rough form to show how I light white background images.

Yep.  That's me up on that bench pointing a Nikon D700 with an old 24-85mm zoom lens at the actors.  That's my ancient Gitzo carbon fiber tripod and you can see why I love it.  Even without the center column extended it reaches up seven feet tall.  I like shooting down.  It's a fun angle.  The shorts and sandals are mandatory summer wear here in Austin.


The front light is very simple.  It's a huge 84 inch Lastolight umbrella with its own, built in white diffusion panel.  It's beautifully soft.  Even when used twelve to fifteen feet from the subject.  Why the heck would I use it so far away?  Well, if you remember the inverse square law, the further away the light source the less fall off there is from side to side in the image.  And you can see how evenly the actors are lit.  The only other frontal modifier is a silver 48 inch reflector panel to the opposite side.

The nuts and bolts of getting a good, white background are simple:  You want very even lighting across the entire background.  That's why I'm using four umbrellas.  You want to make sure the light from the umbrellas doesn't spill forward and strike the subjects directly.  That's why we carefully focus the light sources into black backed umbrellas.  Finally, you want to forget all the nitwits who say you don't need a meter if you have a digital camera and you want to pull out your incident light meter and make sure that the white background (according to your incident light meter) is one third to one half of one stop brighter than the light on your subject.  Anything brighter and you risk the light bouncing off the background, wrapping around the edges of the subjects and degrading the whole image.  Once your histogram hits 255 how do you measure 1/3rd of a stop more?  You can do it easily and quickly with an incident light meter!


That's pretty much the long and short of it.  Each of the background lights was a self contained, 300 ws monolight while the main light was powered by a Profoto 1200 ws Acute and one head.  We shot maybe 250 shots with different groupings, expressions and gestures.  The finals were used in brochures, newspaper ads, post cards and on the web.  When we finished with the project my assistant, my friend Will and I went to Chuy's for some Tex Mex food.

A more in depth explanation of this set up is in my book: Minimalist Lighting: Professional Techniques for Studio Photography, from Amherst Media.

If you want to dive into how I shoot portraits we're doing a day long workshop in Austin, Texas on February 13th.  Hit this for the sign up page.....

1.19.2010

beautiful people are everywhere. get them into your studio.



Hardly a day goes by that I don't see absolutely beautiful people out walking on the streets, in the coffee shops and at the grocery store.  This is Mousumi.  I met her when I did a press check on a print project.  I did what I usually do:  I told her I would like to make a portrait of her, asked her to check out my website and to call me if she felt inclined.  That's really all you can do.  But I try to do it when I am confronted with beautiful people because I know that if I do nothing I may never have that opportunity again and I'll regret it.

There is a scene in the movie, Citizen Kane, where on old man in a monumental office is being interviewed and he is reminiscing about his past.  He remembers a day in his youth.  He was about to take the Staten Island ferry out and was watching a ferry coming in.  At the front rail was a woman about his age that he described as the most beautiful vision he'd ever seen.  He wanted to go and meet her.  Somehow strike up a conversation.  But he didn't.  And his boat was leaving.  And he got on and left.
And eight decades later, with moist eyes and a hesitant voice, filled with emotion, he says, "And there isn't a day that's gone by since then that I don't think about her...."  The regret of entropy, of procrastination.

I think every portrait photographer has in mind certain kinds of faces, and people with certain kinds of energy, that resonate with their styles.  If you depend only on paid commissions to do your art you may never be blessed with the kinds of subjects that add a vital spark to your process.  Without that spark of energy all you have is a job.

I think one of our goals as artists is to discover beauty and share it.  To make our interpretation of beauty a part of the fabric of our collective culture.  It's a wonderful responsibility.

1.18.2010

A fun, interesting, happy advertising job.

I didn't want too much time to go by this year without celebrating the jobs that make advertising photography fun, interesting and addictive.  And this job for client, LifeSize, definitely fits the bill.  I always love getting a phone call from my friends at the advertising agency, Clutch Creative.  Jason and Steve, the two owners and creative directors do really nice creative work, they have fun on their projects and they value their collaborators.

When they sent me the brief they were clear and concise.  Just for good measure they sent along comprehensive layouts (called "comps" in the industry....) so I'd know what they needed and how we should bid.  Our bid included pricing for the actual shoot as well as usage fees for their intended uses.  In putting together an advertising shoot there is so much more to consider than just how to shoot the photo.
Who would be making the props (including the screens that each actor is holding up in their photo)?  Who would do the casting?  Who handles wardrobe and what wardrobe do we need to bring?  How would we handle shooting the scenes that were dropped into the background?  Where would we shoot some of the big sets we needed to construct for the shots against white background?  How would the individual parts be composited together?  How would we feed and provide snacks for  a revolving door of models, make up people, assistants, agency creatives and clients?
We ended up using the living room of my house as the shooting studio.  It measures twenty four feet wide by nearly 50 feet deep and has very high ceilings.  With the help of my assistant, and the patience of my wife, we moved all the furniture onto our screened back porch.  And the night before the shoot we set about putting up white seamless paper and designing the lighting for the first series of shots.  My regular studio, which is just outside the front door of my house, would serve as a facility to store props and wardrobe and would provide a nice space for our make up artist to work in.

When you shoot against a white background it is critical to be able to place the model far enough forward from the background that there is no spill or "wrap around" light coming from the background which might lower the contrast or provide unwanted fill.  In set ups like these an incident light meter is critical to me.  The background must be metered to be one third to one half of a stop brighter than the main subject exposure.  Too bright and you'll have light bouncing forward that is unwanted.  To dim and you'll need to cut out each object, point by point in Photoshop instead of being able to use speedier drop out  tools.  While many will say that they can use the histogram in their camera I've never been able to camera meter something that's whiter than white, reliably!

We scheduled our talent to arrive in waves because, in addition to doing ads with individuals in them, we were also grouping three and four people together and using them in conference room shots and office shots.  The background photographs were shot on separate days.  Our first talent was in make up by 8am on the first day.  We shot these ads several years ago so the camera we used at the time was the Nikon D2x.  We always used the D2x at its base ISO of 100 and tried to use the lenses at their tested optimum apertures.  Generally f5.6 or f8.  We shot the talent and the screen in one shot because we needed the direction and the quality of light to match.

We used a ton of lights.  Four Profoto 300 ws monolights on the background, each firing into white umbrellas with black "spill kill" backings.  Each bank (left and right) of the lights on the background were flagged with black panels to control spill.  We used a Profoto 600 box with two heads throttled all the way down to provide  gridded backlits to help separate our key subjects from the background.  The main light was a 60 inch Octabox with a Profoto light head attached to a 1200 watt second box.

Timing from shot to shot was critical as was the ability to work quickly in setting up and tearing down group settings.  We shot tethered to a laptop so the creative guys could evaluate every change of light, expression and gesture.  The shoot took place over four days.  After the shoot was wrapped we still had a mountain of work to do.  We had to reset the living room to ensure domestic tranquility, reset the studio to ensure some kind of work flow and then return all the stuff we'd borrowed.  Finally, we settled into the giant edit and sent over 1200 likely candidates for the campaign.
No light failures.  No camera failures.  Totally professional talent, sourced from a real agency (Agence Talent), meant no cancellations or "no shows".  No human failures to speak of.

In part I am writing this because we're about to ramp up for another big, multi-day shoot and this blog serves to remind me of all the things I need to get done before we can start.  I hope my luck holds and the universe isn't carrying a grudge with me for anything.    I'll share another campaign with you soon.
Thank you very much for reading and participating.  Really makes this all worthwhile.  Kirk


That's a wrap.